Who is in your network?

Google Analytics interview questions typically assess a candidate's understanding of web analytics and their ability to interpret and manage data. Common topics include the difference between users and sessions, setting up and tracking goals, understanding key metrics like bounce rate, and using segments and filters. Interviewers may also focus on technical aspects such as event tracking, custom dimensions, UTM parameters, and eCommerce tracking. Additionally, candidates might be asked to explain the differences between Universal Analytics and Google Analytics 4, as well as how to handle data discrepancies across platforms. Practical knowledge and problem-solving abilities are key in these interviews.
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