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One of the key aspects of Andi Simon's work is her emphasis on the power of storytelling in business. She believes that stories are a fundamental way humans make sense of the world, and by tapping into this innate ability, businesses can effectively communicate their values, mission, and vision to both employees and customers. Through her consulting firm, Simon Associates Management Consultants, she has helped numerous organizations craft compelling narratives that resonate with their target audiences, fostering stronger connections and driving engagement.
http://www.andisimon.com/