The term ‘Marketing Management’ refers to conceptualising, pricing, promoting and disseminating ideas, products, and services to generate exchanges that satisfy individual and organisational goals. By exploiting its approaches, businesses can find chances for expansion. Moreover, it can help organisations reach out to new target audiences successfully.
Furthermore, in order to boost a brand's image and attract as many potential customers as possible, marketing management combines advertising activities across channels. Along with that, it also entails the results of prior marketing initiatives and outreach to customers too. This helps to improve a company's overall marketing strategy. This is done by analysing customer feedback and sales trends. It aims to simplify how a company develops relationships with clients and links its goods and services to those who might find them useful.
https://blog.imarticus.org/7-m....ost-creative-marketi
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