Fabric Care Market Size, Future Forecasts, Growth Rate, And Industry Analysis To 2033

The Global Fabric Care Market is projected to grow from USD 114.0 billion in 2023 to USD 193.1 billion by 2033, expanding by 5.4 CAGR from 2023 to 2033.

Some of the main factors influencing the demand for fabric care products around the world are the growing use of liquid fabric care products, rise in the adoption of washing machines in developing countries, regular release of new fabric care products that are compatible with different types of washing machines, and ease of use associated with liquid fabric care detergents as compared to soaps, bars, and blocks.

In addition, factors such a rapidly expanding population, increased home cleaning product spending per person, a growing global FMCG industry, and the emergence of hygienic personal care are projected to boost demand for fabric care products during the course of the projection period.

To increase their market share, revenue, penetration, and customer base, fabric care companies employ a range of marketing strategies. The launch of diverse products in the same product category for different user groups, product innovation to develop brand loyalty, and several rivals offering combination deals as examples are some of the factors driving the global fabric care market.

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Moreover, packaging plays an important role in protecting and extending the shelf life of a wide range of FMCG products, thus, nowadays, consumers are not only concerned about buying natural & green-label home care, personal care and fabric care products, but are also demanding environment-friendly packaging.

Thus, growing consumer expectations for eco-friendly packaging and consciousness about the detrimental effects of fabric care containers and plastic packaging on the environment are projected to accelerate the growth of the natural fabric care market worldwide. Moreover, the frequent launch of fabric care products that target specific customers, coupled with increasing demand for green products, is creating considerable opportunities in the global fabric care market.

The global fabric care market is segmented on the basis of regions, which include North America, Latin America, Asia Pacific Excluding Japan (APEJ), Europe, Middle East & Africa and Japan. Among all the regions, the Asia Pacific excluding Japan and Europe regions are estimated to have a substantial value share. In terms of value, APEJ is the most attractive region in the global fabric care market, and is expected to grow at a CAGR of 6.9% over the forecast period. In the global fabric care market, the region is expected to gain 278 BPS during the forecast period.
On the basis of product type, the fabric care market is segmented into fabric detergents, fabric softeners/enhancers, stain removers/bleach and other fabric care products. In 2018, the fabric detergents segment accounted for the highest revenue share of 48.7% in the global fabric care.

Key Players in the Global Fabric Care Market
Detailed profiles of companies are also included in the global fabric care market report to evaluate their performance, key product offerings and recent developments. Some of the key players profiled in the global fabric care market study include Alicorp S.A.A.; S.C. Johnson & Son Inc.; Reckitt Benckiser Group PLC; LG Household & Health Care Ltd.; Golrang Industrial Group; Wings Corporation; Whealthfields Lohmann Guangzhou Ltd.; RSPL Limited; Church & Dwight Co., Inc.; Lion Corporation; Nice Group Co., Ltd.; Kao Corporation; Fabrica de Jabon La Corona; SA de CV; Henkel AG & Co. KGaA; Unilever PLC; Guangzhou Blue Moon Industry Co., Ltd.; Procter & Gamble Co.; Amway Corporation; Guangzhou Liby Enterprise Group Co., Ltd. and others.

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